Event
PIZZA AND THE NEW DYNAMICS OF MARKETING
Pizza Arena - Hall D6
Pizza is redefining marketing strategies, becoming a cultural product capable of generating communities, storytelling, and new consumption models.
The talk explores trends, languages, and digital tools that are transforming the way food brands communicate with the public.
A comparison between tradition and innovation that shows how pizza can lead the new frontiers of gastronomic communication.
Organized by: AVPN - TRUE NEAPOLITAN PIZZA ASSOCIATION
16 gennaio , 16:15 - 17:00
Language
italiano
Category
Pizza
Type
Talks
Speaker
Giusy Ferraina
Food and Wine Journalist and author of the book "Pizza (re)connection"